Posts tagged as:

social media martini

Social Media Engagement With A Halloween Martini

by Alan Underkofler on October 29, 2010

It’s time for the Social Media Halloween Martini!  Yes I know you are thinking how can Halloween, social media, and blackwidow_halloween_social_media_martinimartini’s possibly fit together?  The answer is really quite simple.  Social media is about engagement.  Social media engagement is definitely a buzz word so the question I answer for many of our clients is what does engagement mean for my business?  Social media engagement for your business is about building relationships, having great customer service, and attracting people to you through conversations and great content.  Engagement leads to new likes on your Facebook business page, new views on your YouTube channel, new Twitter followers, new readers and subscribers to your blog, and of course what we all want, new customers.

{ 0 comments }

So, what does an April Fool’s Martini (see recipe below) have to do with your social media strategy?
Well, thatapril fools depends on how you use it.  But, if you read our Candy Cane Martini Post in December, we got you started.  Periodically, we’ll offer you additional martini recipes to help you stop, take a pause and measure your social media campaigns.  Measure? Yes, measure.  We mean estimate the ROI and effectiveness of your social media strategies.

{ 3 comments }